Tone & intent · Stance
Spiritual & sacred
Devotion, ritual, the transcendent.
A design choice in Stylogeny’s vocabulary, under tone & intent: what should the work make people feel or do?
- styles make it
- 120
- as a defining choice
- 26
- as a usual one
- 43
- now and then
- 51
- avoid it
- 7
Styles defined by it 26
For these styles it is one of the choices that make the style.
- Ancient Egyptian Hieroglyphic & Register CompositionThe visual system of pharaonic Egypt, in which writing is made of pictures and pictures are ruled like writing.
- Ethiopian Ge'ez Manuscript & Haräg IlluminationThe manuscript art of the Ethiopian and Eritrean Orthodox Tewahedo Church, written in the Ge'ez syllabary on parchment from the Garima Gospels (radiocarbon-dated to roughly the 4th–7th centuries) to the present.
Islamic Geometric & Calligraphic TraditionA visual system shared across the Islamic world in which proportioned calligraphy, compass-and-straightedge geometry and the vegetal arabesque carry meaning and beauty in place of figurative imagery.
Armenian Manuscript IlluminationThe illuminated books of the Armenian Church, from the Gospel of Queen Mlke (c. 862) and the Etchmiadzin Gospels (989) to the last manuscripts around 1800.
- Hebrew MicrographyA Jewish scribal art in which lines of minute Hebrew script, usually the Masoretic notes that guard the biblical text, are written so that the line itself draws: interlaced frames and star rosettes on full carpet pages, and animals, knights, fish and grotesques in the margins.
- Maghrebi Script (Maghribi Calligraphy of al-Andalus and North Africa)The family of Arabic scripts of al-Andalus and North Africa, descended from early Kufic bookhands.
- Square Kufic (Bannāʾī)Square Kufic builds Arabic script on a square grid: straight lines and right angles only, with every stroke as wide as the gap beside it.
Mixteca-Puebla Codex PaintingThe painted screenfold books of Postclassic southern and central Mexico (not the Maya codices): long strips of gesso-coated deerskin, folded like a screen and painted on both sides.
Vyaz (Ornamental Slavonic Lettering)Cyrillic letters bound into one even band of ornament.
Mithila (Madhubani) PaintingWomen's ritual wall and floor painting from Mithila in north Bihar and Nepal's Terai, attested from at least the 14th century, seen by W.
- Tibetan Woodblock Print Culture (Pecha & Prayer Flags)Tibetan Buddhist and Bön woodblock printing, from the first printed Kangyur (1410, cut in China) and the 15th-century presses of Gungthang to the great printing houses of Narthang, Derge and Lhasa.
- Zoomorphic & Figural Calligraphy (Islamic Calligrams)Pictorial writing in which the strokes of a devotional text form one figure: a lion of ʿAli built from the Nad-e ʿAli prayer, a galleon whose hull spells the names of the Seven Sleepers, a peacock, a Sufi cap.
- Thai Yantra (Yant) DiagramsThai protective diagrams in which Pali formulae, written in Khom, a sacred script derived from Khmer, are packed into squares, circles, triangles, spires and the outlines of Buddhas, monks and tigers, often framed by lines of script.
- Indian Calendar & Bazaar ArtMass-printed images of Hindu deities, epic scenes, saints, nationalist heroes and film stars, sold in bazaars and given away as business calendars, from the chromolithographs of the Calcutta Art Studio and Ravi Varma Press to Sivakasi offset.
- Senegalese Sufi Devotional Imagery (Souwère Glass Painting and Amadou Bamba Portraits)The devotional imagery of Senegal's Sufi brotherhoods, above all the Mourides: reverse paintings on glass (souwère), made in Senegal's cities since about 1900, and the murals, banners, prints and photocopies that multiply one 1913 photograph of Sheikh Amadou Bamba across Dakar and Touba.
- Bezalel SchoolThe house style of the Bezalel School of Arts and Crafts, opened in Jerusalem by Boris Schatz in 1906 with E.
- Arnhem Land Bark Painting & RarrkPainting in ochres on flattened stringybark by Yolŋu, Kunwinjku, Kuninjku and other clans of Arnhem Land, carrying ceremonial designs into portable form; collected from 1912, painted through art centres since the 1970s.
- Hurufiyya Calligraphic ModernismA pan-Arab and Iranian modern-art movement, begun by Madiha Omar in the late 1940s, that freed the letters of the Arabic script from text and used them as abstract visual units.
Rorke's Drift LinocutThe prints of the Lutheran art centre that Swedish teachers Peder and Ulla Gowenius started at Ceza Hospital in 1962 and moved to Rorke's Drift in 1963: under apartheid, which denied Black South Africans formal fine-art education, the chief training ground for many Black artists.
Woodland School (Legend Painting)A school of painting from northwestern Ontario, made public when Norval Morrisseau showed at Toronto's Pollock Gallery in 1962 and carried on by Ojibwe, Odawa, Oji-Cree and Cree artists such as Daphne Odjig and Carl Ray.
- Western Desert IconographyThe acrylic painting movement that took form at Papunya in 1971, when men there painted the Honey Ant Dreaming on the school wall and then on board, carrying an older practice of sand, body and ceremonial designs into lasting form. 'Western Desert' is an umbrella name: the movement also includes Warlpiri, Anmatyerre and Arrernte painters of the Central Desert.
- Roots Reggae Sleeve Art & Rasta IconographyThe record sleeves of roots reggae, from Catch a Fire (1973) until dancehall took over in the 1980s.
- Iranian Revolutionary & Sacred Defence PosterPosters, murals and stamps of the 1978–79 Iranian Revolution and the 1980–88 war with Iraq, which fused the red-white-black international revolutionary poster with Persian miniature and coffeehouse narrative painting.
- Madinah Mushaf (King Fahd Complex Qur'an Page)One fixed page for the Qur'an across much of the Muslim world: Uthman Taha's fully vowelled Naskh in fifteen justified lines, written so that every page ends at the end of a verse (the late Ottoman âyet-berkenar layout), inside a floral frame, with sura titles in framed cartouches and verse numbers in small round medallions.
- Nigerian Pentecostal Crusade Poster & BillboardThe roadside adverts of Nigeria's Pentecostal and independent churches: billboards, banners and posters on poles, walls and bridges announcing crusades, revivals, conventions and night vigils.
Torres Strait Islander LinocutRelief prints by Torres Strait Islander artists of Zenadth Kes, which grew from an Indigenous visual art course at Cairns College of TAFE by 1991 and the Mualgau Minaral collective on Mua (Moa) Island.
Styles that often use it 43
A characteristic choice: usual in these styles, though not essential.
Amazigh Sign System & TifinaghThe visual language shared by Amazigh communities from the Rif, Atlas and Kabylie to the Aurès and the Tuareg Sahara.
Chinese Paper-Cut (Jianzhi)China's folk art of cut paper, made mostly by rural women and passed from mother to daughter, and by town guilds and workshops.
Andean Woven Graphic SystemsThe graphic systems of Andean cloth, the region's most prestigious medium, in which every motif is built on the warp-and-weft grid.
Nianhua & Chinese Folk PrintWoodblock pictures bought each New Year and pasted on doors, walls and kitchen shrines to invite luck and ward off harm: paired door gods, plump babies with carp, the Kitchen God, opera scenes and auspicious rebuses.
Gothic Blackletter & Fraktur TraditionThe broken scripts of the Latin West.
Mongol Bichig Calligraphy & Ugalz OrnamentMongolia's classical script and the auspicious ornament that frames it on state, Buddhist and household objects.
- Persian Nastaʿlīq Calligraphy (Qiṭʿa, Chalipa and Siyāh-mashq)The 'hanging' script of Persian poetry and an art of the single sheet.
- Javanese Wayang Kulit (Tatah Sungging)The visual language of Javanese shadow puppets: flat figures cut from buffalo parchment, with head and legs in profile, shoulders turned to the front and long jointed arms worked by horn rods.
- Kōwhaiwhai & Toi Māori DesignToi Māori, the visual arts of the tangata whenua of Aotearoa, of which kōwhaiwhai, the painted scroll patterns of paddles and meeting-house rafters, is the most graphic strand.
Ma & Wabi-sabi AestheticsA Japanese aesthetic rooted in Zen and the wabi tea ceremony that prizes austerity, imperfection, impermanence and the charged interval (ma) between things.
Emblem Book (Motto, Picture & Epigram)A European book genre in which, from Chrestien Wechel's Paris edition of 1534 on, every page or opening repeats one fixed unit: a short motto, an allegorical picture and an explanatory verse, which only together yield a moral, amorous or religious meaning.
- Đông Hồ & Hàng Trống Folk PrintsVietnam's two classic folk-print schools, bought for Tết. Đông Hồ families press each colour from its own carved block onto giấy điệp, dó paper brushed with ground scallop shell whose streaked, faintly sparkling surface serves as the white, and print the black line last.
Tarot de Marseille Woodcut CardsThe standard pattern of French tarot cards, descended from Milanese tarot and recut by card-makers in Paris, Lyon, Avignon, Dijon and Marseille from the 17th century.
Adinkra & Kente Symbol SystemsThe Akan textile languages of Ghana.
Diné (Navajo) Weaving DesignThe tapestry-woven design tradition of Diné (Navajo) weavers, recorded in Spanish sources from the early 18th century.
- Northwest Coast Formline DesignThe two-dimensional design system of the northern Northwest Coast nations, painted, carved and woven onto boxes, house fronts, robes and hats, and printed as serigraphs since the 1960s.
Burmese Parabaik Painting (Konbaung Folding Books)Painted Burmese folding books of the Konbaung court and its monasteries.
Imagerie d'Épinal & European BilderbogenCheap single-sheet popular prints sold by pedlars across 19th-century Europe, led by the Pellerin imagerie at Épinal and the Neuruppin Bilderbogen.
- Kalighat Pat & Battala Bazaar PrintsThe bazaar art of nineteenth-century Calcutta: watercolours sold to pilgrims by patua painters at the Kalighat temple, and the cheap woodcuts and metal engravings that Battala presses printed for chapbooks and almanacs.
- Persian Popular Narrative (Lithographs & Coffeehouse Painting)Iran's popular picture-stories in two media.
Celtic Revival Illumination & LetteringOrnament and lettering of the Celtic Revival in Ireland, Scotland and the Isle of Man, modelled on Insular gospel books such as Kells and on carved stone crosses.
Nirnaya Sagar Devanagari Typography (Bombay Metal Type)Devanagari as Javaji Dadaji's Bombay type foundry (1864) and Nirnaya Sagar Press (1869) cut and printed it: upright metal type with a strong headline, cut with the punch-cutter Ranoji Aru, and enough conjunct and 'Akhand' sorts to set Sanskrit, Vedic accents and Marathi whole.
- Glasgow StyleGlasgow's distinctive answer to Art Nouveau, formed around Charles Rennie Mackintosh, Margaret and Frances Macdonald and Herbert MacNair at the Glasgow School of Art.
Nieuwe Kunst (Dutch Art Nouveau)The Dutch branch of Art Nouveau, seen mostly in book covers, vignettes and posters.
Bògòlanfini Mud ClothThe mud-dyed cotton cloth of the Bamana and other Malian peoples, in which the ground rather than the motif is painted: cloth dyed yellow with n'gallama leaves is covered around each sign with fermented iron-rich mud, and the unpainted signs are then bleached pale.
Uli & Nsibidi Line and Sign TraditionTwo linked graphic languages of southeastern Nigeria.
Santiniketan & Bengal School GraphicsThe nationalist, anti-academic art of Calcutta and Santiniketan, which turned from oil-paint naturalism and chromolithograph gloss to Indian and pan-Asian sources.
SuprematismKazimir Malevich's non-objective art, unveiled with the Black Square at the 0.10 exhibition in Petrograd in 1915, reduced painting to pure geometric planes floating in white, infinite space.
Harlem Renaissance Graphic ArtThe illustration, cover and jacket art of the New Negro movement, set by Aaron Douglas after he moved to Harlem in 1925 and studied with Winold Reiss.
Mexican Calendar Chromo (Cromos calendáricos)Mexico's give-away advertising calendars, at their height from the 1930s to the late 1960s.
Estado Novo Folk Modernism (SPN)The official image of Salazar's Estado Novo, shaped by António Ferro's Secretariado de Propaganda Nacional (SPN, 1933; SNI from 1944).
- Pakistani Truck ArtThe total decoration of Pakistan's trucks and buses, which grew from company marks and saints' portraits painted in the late 1940s into a workshop art in which painters, metalworkers, woodcarvers and reflective-tape specialists collaborate on each vehicle.
Psychedelic PosterThe concert-poster language of the 1960s counterculture, born in San Francisco's Fillmore and Avalon ballrooms and echoed in London's underground press.
Amar Chitra Katha ComicsThe Bombay comic-book series that from 1967 retold Hindu myth and epic, Buddhist and Jain tales, saints, folk legends, the jests of the court wits Birbal and Tenali Raman, and Indian history for children, in English and Indian languages, with well over 500 titles by the early 1990s.
Afrofuturist DesignA visual language of Black futures that fuses African and diasporic iconography (pyramids and ankhs, Adinkra and Nsibidi glyphs, textile patterning) with spacecraft, cosmic fields and technology.
Warli PaintingThe ritual wall painting of the Warli, an Adivasi people of the northern Sahyadri in Maharashtra, carried onto paper and canvas from the 1970s by Jivya Soma Mashe and others.
- Pardhan Gond Painting (Jangarh Kalam)Painting on paper and canvas by Pardhan Gond artists of Patangarh and Bhopal, begun when Bharat Bhavan, Bhopal, recruited Jangarh Singh Shyam in 1981; the style was later named Jangarh Kalam after him.
- Black Metal GraphicsThe visual language of black metal, fixed by Norway's second wave in the early 1990s, now worldwide, since the 2010s borrowed by mainstream acts (Szpajdel's Rihanna and Metallica logos, 2016).
Ghanaian Funeral Poster & BannerThe printed death announcements of southern Ghana, also found elsewhere in West Africa: colour posters, mostly A2, pasted on walls, trees, poles and vehicles, and by the mid-2010s large PVC banners hung at the family house.
- Tamil Nadu Flex BannersThe digitally printed vinyl boards, locally called flex banners, that fan clubs, party cadres, businesses and families have put up along the roads of Tamil Nadu since about 2000, as flex displaced hand-painted cinema banners and cut-outs over the following decade.
Arabic CalligraffitiArabic letters sprayed, rolled and brushed at the scale of buildings.
Egyptian Revolutionary Street Art (Mohamed Mahmoud Murals)The street art of Egypt's 2011 revolution and the years after it, when Cairo's walls, above all around Tahrir and Mohamed Mahmoud Street, became what Ammar Abo Bakr called a newspaper.
- 'Good Morning' Greeting Images (WhatsApp Forward Vernacular)The ready-made greeting pictures that millions of smartphone users, many of them older and new to the internet, forward to family, friends and groups each morning on WhatsApp, above all in India and Brazil.
Styles that use it now and then 51
An occasional choice in these styles.
- Chinese Calligraphy & Seal Carving (Shufa & Zhuanke)c. 0–present
- Song–Ming Woodblock Book Typography (Songti / Mincho)c. 960–present
- Kamon (Japanese Family Crests)c. 1100–present
- Persian Miniature (Ilkhanid, Timurid and Safavid Book Painting)c. 1300–1700
- Batik Pattern Tradition1600–present
- Sápmi Graphic Identity (Duodji & Gákti Colour Code)1600–present
- Lubok Popular Print1650–1920
- Pacific Barkcloth (Tapa) Design1700–present
- Chaekgeori & Minhwa Screen Painting1776–present
- Edo-moji Commercial Lettering (Kanteiryū, Yose-moji, Sumō-ji)1779–present
- Bulaq (Amiriyya) Naskh Book Printing1822–1956
- Urdu Katib Lithography1837–present
- Fante Asafo Flags (Frankaa)1850–present
- Arts & Crafts Movement1860–1920
- Mexican Popular Graphics (Posada)1880–1917
- Norwegian and Finnish National Romantic Graphics (Munthe & Karelianism)1880–1922
- Lotería Card Imagery (Mexican Lotería)1887–present
- Art Nouveau1890–1910
- Vienna Secession1897–1918
- Expressionist Woodcut Graphics1905–1925
- De Stijl1917–1931
- Kultur-Lige & Yiddish Avant-Garde Book Design1917–1924
- Italian Fascist Graphics (Romanità & Exhibition Photomontage)1921–1943
- Amazonian Boat Lettering (Abridores de Letras)1925–present
- Literatura de Cordel Woodcut1940–present
- Ndebele Geometric Painting1940–present
- Jeepney Art1946–present
- Arab Children's Comic Magazines (Samir to Majid)1956–present
- Kinngait (Cape Dorset) Inuit Printmaking1957–present
- Iranian Modernist Graphic Design1960–present
- Baybayin Revival Graphics1963–present
- Chicano Screenprint Poster1965–present
- Palestinian Resistance Poster1965–1993
- AfriCOBRA1968–present
- Tingatinga Painting1968–present
- ECM Sleeve Aesthetic (Munich)1969–present
- Afrobeat Sleeve Art1974–present
- Métal hurlant Science-Fiction Comics (Mœbius, Druillet & Les Humanoïdes Associés)1974–1987
- Lebanese Civil War Party Poster1975–1990
- NSK Retro-Avant-Garde1980–present
- Solidarność & Polish Underground Graphics1980–1989
- Global Village Coffeehouse1988–2003
- Nollywood Video Jacket & Film Poster1992–present
- Superflat1993–present
- Hauntology & Ghost Box Design2004–present
- Neo-Andean Architecture (Cholets)2005–present
- Oaxacan Protest Printmaking & Street Graphics (ASARO)2006–present
- Solarpunk2014–present
- Chilean Estallido Social Graphics (Revuelta Popular of 2019–20)2019–2022
- Generative-AI Image Aesthetic2022–present
- Ukrainian Wartime Graphics (Saint Javelin, War Stamps and Be Brave Like Ukraine)2022–present
It often goes with
Choices that the styles making it make more often than the atlas as a whole.
- Folk & sacred symbolsin 85 of 120
- Borders & framesin 79 of 120
- Hand-paintedin 65 of 120
- Framed panelsin 86 of 120
- Central symmetryin 94 of 120
- Floral & vegetalin 55 of 120
Styles that avoid it
Styles that deliberately leave it out.
- Machine-Age Simplified Arabic Type1947–present
- Pop Art Graphics1955–1975
- Soviet Central Asian Ornamental Modernism1966–1999
- Roman-like Thai Typography (modern loopless Thai)1973–present
- Hype Streetwear Graphics (Box Logo to Quotation Marks)1993–present
- Indian Pop-Kitsch Design (Desi Kitsch)1997–present
- Woman, Life, Freedom Protest Graphics (Iran and the Diaspora)2022–present