Branch
Pictorial & machine age graphic-design styles
Posters, Deco glamour and illustrative modernism built for mass persuasion. Stylogeny describes 66 of them. The earliest began in 1866, the latest in 2022. Of these, 16 are still in use.
The 66 styles
Oldest first. Each has its own page: its design choices, where it comes from, and real works.
- Italian Fascist Graphics (Romanità & Exhibition Photomontage)The visual language of Italian Fascism, which turned modernist means to a cult of Rome and of the Duce.
- Vietnamese Propaganda Poster (Tranh cổ động)The state poster art of Vietnam from the 1945 August Revolution to today.
- Greek Tourism Modernism (EOT)The modernist image of Greece made for the National Tourism Organisation (EOT) by Michalis Katzourakis, its art adviser in 1960-1967, and by Frederick Carabott, who advised it until 1967; in 1962 the two also founded the K&K Athens Advertising Centre.
- Palestinian Resistance PosterThe poster culture of the Palestinian national movement after 1965, issued by the PLO and its factions from Beirut and other Arab capitals for refugee camps, homes and solidarity audiences abroad.
- Ethiopian Revolutionary Poster (Derg Era)The poster and mural art of the Derg military government and its successor, Mengistu's People's Democratic Republic of Ethiopia (1974–1991), made mostly by teachers and students of the Addis Ababa School of Fine Arts.
- Iranian Revolutionary & Sacred Defence PosterPosters, murals and stamps of the 1978–79 Iranian Revolution and the 1980–88 war with Iraq, which fused the red-white-black international revolutionary poster with Persian miniature and coffeehouse narrative painting.
The design choices they share
The choices these styles make more often than the 359 styles in the atlas as a whole, most telling first.
- Offset printingin 49 of 66
- Painterly illustrationin 42 of 66
- Hand-letteringin 62 of 66
- Line illustrationin 47 of 66
- All capsin 46 of 66
- Comic & cartoonin 34 of 66
- Single focal pointin 58 of 66
- Naturalistic depictionin 39 of 66