Counterculture · 2021–present · Middle East & North Africa, Global / networked
Palestinian Watermelon and Keffiyeh Graphics
Also known as Palestine solidarity graphics, Watermelon iconography, Watermelon emoji activism, Gaza solidarity graphics, Free Palestine graphics
Graphics of Palestinian identity and of solidarity with Palestinians, made by Palestinian artists, the diaspora and supporters worldwide and shared mainly online, above all since the Gaza war began in October 2023. A watermelon slice stands in for the flag's red, green, black and white where the flag is banned or filtered: a flat icon on a white ground, the 🍉 emoji in a username, a sticker on a taxi, a print on a blouse. The keffiyeh's fishnet and olive-leaf weave serves as pattern, and one-tap templates such as 'All Eyes on Rafah' are reposted by the million.
Use it with care
This is the living visual language of Palestinians and of a war in which tens of thousands have been killed and in which Israeli hostages were held in Gaza; the flag, the watermelon and the keffiyeh are still confiscated, banned or read as hostile in some places (NYPD training materials classed the watermelon and the keffiyeh as antisemitic symbols), so treat them as statements about real people and real deaths, not as a protest look. Do not put the watermelon, the keffiyeh pattern, Handala or Rafah imagery on products, brand campaigns or fundraising that does not go to Palestinians; buy keffiyehs from Palestinian weavers such as the Hirbawi factory in Hebron rather than imitations, and credit Palestinian artists such as Khaled Hourani and Naji al-Ali whose images circulate unsigned. Keep solidarity with Palestinians clear of antisemitic tropes and of imagery celebrating violence against civilians, have every Arabic line read by a fluent reader, and never present an AI-generated image as documentation of Gaza: the most-shared image of the movement was generated and was criticised by pro-Palestinian activists for sanitising the war.
01
How it works
- Let a substitute carry the banned or filtered flag: draw a watermelon slice whose red flesh, black seeds and green-and-white rind hold the four national colours, so the image says 'Palestine' without showing the flag.
- Reduce the slice to a flat, unshaded vector icon isolated on a plain white ground, so one image survives at every scale, from an emoji in a username to a sticker, a pin, a tattoo and a placard.
- Fold the slice into the nation's own shapes: the flag's red triangle, a triangular watermelon with triangular seeds, the outline of the map of Palestine, a Hebron ceramic plate.
- Lay the keffiyeh's fishnet, olive-leaf and bold-line bands under or around the emblem as a pattern ground, border or all-over print, in black and white or in the flag's colours.
- Answer a ban with a wink: caption the slice with a denial ('This is not a Palestinian flag'), or swap a forbidden garment for a watermelon print, so the censor has to forbid a fruit.
- Make images to be reposted rather than signed: emoji strings, profile frames and one-tap templates that put a single wordless picture on millions of accounts within days.
Palestinian artists in the West Bank and the diaspora, then Palestine-solidarity movements and social-media users worldwide. The watermelon goes back to the closure of Gallery 79 in Ramallah in 1980: Sliman Mansour recalls that an Israeli officer told him, Nabil Anani and Issam Badr that even a watermelon painted in the flag's red, green, black and white would be confiscated, and he remembers no watermelon imagery until Khaled Hourani's silkscreen for the Subjective Atlas of Palestine (2007); an often-repeated New York Times report (1993) of young men arrested for carrying sliced watermelons was later qualified by the paper's editors, who said it should have been omitted or marked as unconfirmed. Digital watermelon illustrations spread online in spring 2021, around the Sheikh Jarrah evictions. In Israel, after Itamar Ben-Gvir ordered police in January 2023 to remove Palestinian flags from public places and a June 2023 bill sought to ban the flag at state-funded institutions, watermelon stickers stood in for the flag; once the Gaza war began in October 2023 the symbol spread far more widely, and users turned to the watermelon emoji to get past moderation and shadow-banning ('algospeak'). The older national lexicon of the resistance poster (olive tree, key of return, map, Dome of the Rock, embroidered dress) belongs to palestinian-resistance-poster and returns here only as a second motif, as the map does in Sami Bukhari's slice and Naji al-Ali's Handala (1969) does on protest signs
02
Its design choices
From Stylogeny’s vocabulary of design choices: defining choices make the style, characteristic ones are usual, occasional ones turn up now and then.
- Layout & composition
- Space & hierarchy
- Colour
- Form & shape
- Surface & texture
- Ornament
- Imagery
- Medium & production
- Tone & intent
- Avoids
- Full polychrome, Horror vacui, Abundant decoration, Non-representational, Pastel, Authoritative & institutional, Luxurious & glamorous
Palette
#e8313f#139a4a#b7dc8b#111111#ffffff#e6dbc6
Typefaces
The watermelon emoji itself (U+1F349), typed into usernames, bios and comments and drawn by each platform's colour emoji font (Apple Color Emoji, Noto Color Emoji and others) in its own version of pink-red flesh, black seeds and green rind
Short denial captions beside the slice, such as 'This is not a Palestinian flag' on Zazim's taxi stickers
Tel Aviv, 2023
Hand-lettered placards and banners in marker and paint, in English, Arabic and local languages, carried at solidarity marches
Slogans spelled out by objects inside the picture, as rows of light tents spell 'All eyes on Rafah' in the 2024 AI image
Known for
Khaled Hourani, The Story of the Watermelon
(2007), a silkscreen series made for the Subjective Atlas of Palestine (ed. Annelys de Vet, 010 Publishers, Rotterdam, 2007): an upright slice on a white ground; in 2013 he isolated one print as The Colours of the Palestinian Flag. Hourani also painted the watermelon large for an exhibition in Toulouse, and variations appeared at Darat al Funun in Amman and the Centre for Contemporary Arts, Glasgow
Sami Bukhari (Jaffa; also spelled Boukhari), a minimalist watermelon slice shaped like the map of Palestine, after Hourani's image
reported by Hyperallergic and The National, 2021
Sarah Hatahet's illustration 'Watermelon Resistance', inspired by Hourani's work, with Aya Mobaydeen's digital illustration and Beesan Arafat's watermelon slice on a Hebron plate, among the images circulating in May 2021 (The National)
Hanan Alsagoff, a yoga teacher in Singapore, designed a keffiyeh in red and green, the colours of the flag and the watermelon, keeping its fishnet and olive-leaf patterns, which stand for livelihood and resilience (Hyperallergic, July 2021)
Zazim's watermelon stickers on Tel Aviv shared taxis
(June 2023; about a dozen per Al Jazeera, 16 per TIME), captioned 'This is not a Palestinian flag' and left up for two weeks, organised by Amal Saad of Haifa in answer to the flag confiscations that followed the January 2023 order and to a June bill to ban the flag at state-funded institutions
Triangular watermelons on Jewish Voice for Peace's ceasefire signs in New York
(December 2023), borrowing the triangle of the AIDS activist group ACT UP, and the protest coalition's design by Shawn Escarciga of a watermelon punctuated by bold triangular seeds, held up at the groups' protest at Lincoln Center (AP, January 2024)
The watermelon emoji (U+1F349, Unicode 6.0, 2010), adopted widely in bios, usernames and comments after October 2023 as a stand-in for the flag
Handala, Naji al-Ali's barefoot, spiky-haired boy
(1969), drawn from behind with his hands clasped since 1973, held up at ceasefire marches (Madrid, January 2024) and drawn as two barefoot children on the 'Hind's Hall' banner of the Columbia protesters who occupied Hamilton Hall (30 April 2024); an Italian publisher's call for figures drawn with their backs to the reader, like Handala, drew 80 submissions and became a widely shared poster
03
Where it comes from, and what it’s close to
Before it
The style it grew out of, and the styles it borrowed from.
After it
The styles that grew out of it.
No later style in the atlas grew out of it yet.
Alike in its design choices
Styles that make many of the same choices, related or not, besides those above.
Ukrainian Wartime Graphics (Saint Javelin, War Stamps and Be Brave Like Ukraine)72% alike
Latin American Feminist Protest Graphics (Ni Una Menos and the Green Wave)70% alike
Solidarność & Polish Underground Graphics68% alike
- Woman, Life, Freedom Protest Graphics (Iran and the Diaspora)67% alike
Hype Streetwear Graphics (Box Logo to Quotation Marks)63% alike
Gráfica del 68 (Mexican Student Movement Graphics)60% alike
04
Sources
- Wikipedia, 'Watermelon (Palestinian symbol)' (https://en.wikipedia.org/wiki/Watermelon_(Palestinian_symbol)), for the 1980 closure of Gallery 79, Mansour's dating of the icon to Hourani's 2007 image, the 1993 New York Times anecdote and the editor's note qualifying it, the January 2023 flag order, the 'This is not a Palestinian flag' stickers, the emoji as algospeak after 2023, the flag with a slice in place of its red triangle and the NYPD training materials that classed the watermelon and the keffiyeh as antisemitic symbols
- Billie Anania, 'How Watermelon Became a Symbol of Palestinian Resistance', Hyperallergic (29 July 2021), on the officer's remark, Hourani's silkscreen series The Story of the Watermelon (2007) and The Colours of the Palestinian Flag (2013), his large watermelon for an exhibition in Toulouse and the variations at Darat Al Funun and in Glasgow, Sami Bukhari's map-shaped slice, Hanan Alsagoff's red-and-green keffiyeh, the Rotterdam students' Magritte banner and the renewed online interest of 2021: https://hyperallergic.com/666111/how-watermelon-became-a-symbol-of-palestinian-resistance/
- Alexandra Chaves, 'How the watermelon became a symbol of Palestinian resistance', The National (30 May 2021), on Mansour's account of Gallery 79 and Issam Badr's question, Hourani's 2007 slice and its tours, and the illustrations by Sarah Hatahet, Aya Mobaydeen, Beesan Arafat and Sami Bukhari: https://www.thenationalnews.com/arts/how-the-watermelon-became-a-symbol-of-palestinian-resistance-1.1230806
- Adam Sella, 'The fruits of Palestine and their symbolism', Al Jazeera (31 August 2023), on Zazim's watermelon flags on about a dozen Tel Aviv service taxis, a response to a June bill to ban the flag in state-funded institutions, left up for two weeks and organised by Amal Saad of Haifa, and Ben-Gvir's January 2023 order: https://www.aljazeera.com/news/2023/8/31/the-fruits-of-palestine-and-their-symbolism
- Armani Syed, 'How the Watermelon Became a Symbol of Palestinian Solidarity', TIME (20 October 2023), on Zazim's June campaign against the arrests and flag confiscations, with watermelons on 16 Tel Aviv taxis captioned 'This is not a Palestinian flag': https://time.com/6326312/watermelon-palestinian-symbol-solidarity/
- Anna Furman, 'How the watermelon image became a global sign of Palestinian solidarity', Associated Press (17 January 2024, via NBC4 Washington), on the 1980 gallery closure, Zazim's taxi stickers, the emoji as a stand-in, Jewish Voice for Peace's triangular watermelons in New York the previous month after ACT UP's triangle, Shawn Escarciga's design for the coalition of a watermelon with bold triangular seeds shown at Lincoln Center, and Instagram's mistranslation of Palestinian bios: https://www.nbcwashington.com/news/national-international/how-the-watermelon-image-became-a-global-sign-of-palestinian-solidarity/3518482/
- Hadeel Al-Shalchi, 'Who is Handala, the barefoot, spiky-haired boy who symbolizes Palestinian resistance?', NPR (6 February 2024, via WUNC), on Handala's hair, bare feet, rags and turned back, the renewed interest during the Gaza war, the Madrid march of 27 January and the Italian publisher's poster from 80 submissions of figures drawn from behind: https://www.wunc.org/2024-02-06/who-is-handala-the-barefoot-spiky-haired-boy-who-symbolizes-palestinian-resistance
- Mukta Joshi, 'Who Is the Cartoon Child Seen on Palestinian Protest Signs?', Hyperallergic (1 May 2024), on Handala rendered on protest signs and art during the siege of Gaza and the 'Hind's Hall' banner at Columbia's Hamilton Hall: https://hyperallergic.com/909775/who-is-handala-the-cartoon-child-seen-on-palestinian-protest-signs/
- Wikipedia, 'Handala' (https://en.wikipedia.org/wiki/Handala), for Naji al-Ali's creation of the figure in 1969, its turned back and clasped hands from 1973, its standing as 'an iconic symbol of Palestinian identity and defiance' and the July 2025 Freedom Flotilla ship named after it
- Wikipedia, 'All Eyes on Rafah' (https://en.wikipedia.org/wiki/All_Eyes_on_Rafah), for Rik Peeperkorn's remark in February 2024, the image's tents and peaks, its spread in late May 2024 after the Tel al-Sultan attack, the attribution to Amirul Shah and Zila Abka's competing claim, the 47 million shares and the criticism as performative and sanitising
- Wikipedia, 'Tel al-Sultan attack' (https://en.wikipedia.org/wiki/Tel_al-Sultan_attack), for the Israeli Air Force's bombing of a displacement camp in Tel al-Sultan, Rafah, on 26 May 2024
- Ben Goggin, 'Viral All Eyes on Rafah image inspires wave of AI-generated Instagram posts about Israel-Hamas war', NBC News (31 May 2024), on more than 47 million shares through Instagram's template feature, activists' criticism of the AI image and the copycat AI templates on both sides: https://www.nbcnews.com/tech/internet/viral-eyes-rafah-image-inspires-wave-ai-generated-instagram-posts-isra-rcna154555
- Mosab Shawer, 'The only Palestinian factory making keffiyehs is going strong', Al Jazeera (6 January 2024), on the Hirbawi factory founded in Hebron in 1961, the olive-leaf, fishnet and line motifs and the surge in demand after October 2023: https://www.aljazeera.com/features/longform/2024/1/6/the-only-palestinian-factory-making-keffiyehs-is-going-strong
- Al Jazeera, 'Dutch MP sent out of parliament for wearing colours of Palestine flag' (19 September 2025), on Esther Ouwehand's return in a watermelon-patterned outfit: https://www.aljazeera.com/video/newsfeed/2025/9/19/dutch-mp-sent-out-of-parliament-for-wearing-colours-of-palestine-flag
- Emojipedia, 'Watermelon' (https://emojipedia.org/watermelon), for U+1F349 in Unicode 6.0 (2010) and its use to reference the Palestinian flag
- Annelys de Vet (ed.), Subjective Atlas of Palestine (Rotterdam: 010 Publishers, 2007), catalogue record: https://www.cca.qc.ca/en/search/details/library/publication/175647392
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