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Imagery · Drawn & painted

Flat vector illustration

Clean shapes and geometric characters.

A design choice in Stylogeny’s vocabulary, under imagery: what kind of pictures, if any?

styles make it: 52
as a defining choice: 4
as a usual one: 29
now and then: 19
avoid it: 7

Styles defined by it 4

For these styles it is one of the choices that make the style.

Illustrated Rom-Com Book Cover (Cartoon Couple Cover)2016–present · North America, Western Europe, Global / networkedThe illustrated cover of the contemporary romantic comedy: a couple drawn as flat cartoon figures with simplified faces, from silhouettes and hidden faces to a few cartoon features, caught in one gesture that states the premise, on a single saturated ground of teal, pink, yellow or purple, under a hand-lettered title so large that the figures often lean on it.
Corporate Memphis2017–present · North America, Global / networkedThe flat vector illustration style that became the default visual voice of big tech in the late 2010s: faceless, ethnically non-specific figures with elongated limbs and tiny heads, drawn in bright flat colour among blobs, leaves and confetti.
Palestinian Watermelon and Keffiyeh Graphics2021–present · Middle East & North Africa, Global / networkedGraphics of Palestinian identity and of solidarity with Palestinians, made by Palestinian artists, the diaspora and supporters worldwide and shared mainly online, above all since the Gaza war began in October 2023.
Ukrainian Wartime Graphics (Saint Javelin, War Stamps and Be Brave Like Ukraine)2022–present · Eastern Europe, Global / networkedThe graphics of Ukraine's defence since Russia's full-scale invasion in February 2022, made by the state, the national post, agencies, illustrators and volunteers at home and abroad.

Styles that often use it 29

A characteristic choice: usual in these styles, though not essential.

Styles that use it now and then 19

An occasional choice in these styles.

It often goes with

Choices that the styles making it make more often than the atlas as a whole.

Isolated objectin 42 of 52
Warm & approachablein 30 of 52
Geometric sansin 22 of 52
Playful & wittyin 40 of 52
Stylised figurationin 46 of 52
Flatin 46 of 52

Styles that avoid it

Styles that deliberately leave it out.

Other choices in imagery