Stylogeny combining Contemporary Arabic × International Typographic Style

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Style combination · Pairs well

Contemporary Arabic × International Typographic Style

Use a strict, mirrored grid and a neutral sans so Arabic and Latin columns align in rhythm and weight.

From the research on Contemporary Arabic & Dual-Script Type Design

Mix them and make something Contemporary Arabic International Typographic Style

FormContemporary Arabic × International Typographic
A sample layout drawn from the recipe: shapes from International Typographic Style, their arrangement from International Typographic Style, the finish from Contemporary Arabic. Not a real work, and not an image of either style.

01

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Contemporary Arabic & Dual-Script Type Design International Typographic Style

Type from Contemporary Arabic
Colour from International Typographic Style
Form from International Typographic Style
Composition from International Typographic Style
Surface from Contemporary Arabic

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Contemporary Arabic

Form

Fira Sans, standing in for Frutiger Arabic and Helvetica Arabic (Nadine Chahine)

Text · International Typographic Style

A post-war refinement of the New Typography in which the mathematical grid, objective photography and neo-grotesque sans-serifs were used to communicate with clarity and neutrality. Taught at the Basel and Zurich schools, it became the default language of international corporate and institutional communication.

Inter; International Typographic Style used Akzidenz-Grotesk and Helvetica

03

The colours

The ground and leading colours come from International Typographic Style, with a counter-accent from Contemporary Arabic. The ink reads on the ground at 4.5:1 or more.

Contemporary Arabic & Dual-Script Type Design International Typographic Style

  • #f2f0e9 ground · 36%
  • #111111 ink · 14%
  • #e1251b accent · 18%
  • #1f4e9c accent · 14%
  • #0f6e6e accent · 10%
  • #7a7a7a accent · 8%

As CSS

:root {
  --ground: #f2f0e9;
  --ink: #111111;
  --accent-1: #e1251b;
  --accent-2: #1f4e9c;
  --accent-3: #0f6e6e;
  --accent-4: #7a7a7a;
  --font-display: "Fira Sans", sans-serif;
  --font-text: "Inter", sans-serif;
}

Use it with care

Contemporary Arabic & Dual-Script Type Design: Arabic must be set with correct contextual shaping and right-to-left direction; disconnected or reversed letters are a common and offensive error. Have every Arabic word checked by a fluent reader, avoid setting Qur'anic verses or the names of God and the Prophet as decorative texture, and commission or credit Arabic type designers rather than deriving Arabic glyphs from a Latin font.

05

More combinations

With Contemporary Arabic

All 16 combinations with Contemporary Arabic

With International Typographic Style

All 97 combinations with International Typographic Style

Every style combination