Style combination · Contrasts
Cottagecore × Hipster Artisanal Revival
Shares handmade, small-batch values, but swap its black-and-white urban badges for soft colour and florals to get cottagecore.
Mix them and make something Cottagecore Hipster Artisanal Revival
01
What each style brings
Each part of the design comes from the style with the stronger say in it, and each style gives at least two.
Cottagecore Hipster Artisanal Revival
- Type from Hipster Artisanal Revival
- Colour from Hipster Artisanal Revival
- Form from Cottagecore
- Composition from Hipster Artisanal Revival
- Surface from Cottagecore
02
The type
Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.
Display · Hipster Artisanal Revival
Memory
Jost, standing in for Futura (Paul Renner, Bauer, 1927), as on the Field Notes cover
Text · Cottagecore
An internet-born pastoral aesthetic of cottage gardens, wildflowers, baking and slow rural life, circulated as mood boards, stickers, packaging, book covers and game art. Its link to Arts and Crafts is one of shared ideals (craft, rural simplicity, folk styles as a counter to industrial production), not a direct visual descent. It has been criticised for romanticising rural life and ignoring rural poverty, and for evoking conservative gender roles, Eurocentrism and heteronormativity.
EB Garamond; Cottagecore used Italicised roman title lettering, described on Wikipedia as reminiscent of a Chronicles of Narnia scrawl and Warm serifs and hand lettering
03
The colours
The ground and leading colours come from Hipster Artisanal Revival, with a counter-accent from Cottagecore. The ink reads on the ground at 4.5:1 or more.
Cottagecore Hipster Artisanal Revival
-
#f1e8d6ground · 36% -
#1e1c1aink · 14% -
#8e2f25accent · 18% -
#e8c872accent · 14% -
#c4a27aaccent · 10% -
#7b5e4baccent · 8%
As CSS
:root {
--ground: #f1e8d6;
--ink: #1e1c1a;
--accent-1: #8e2f25;
--accent-2: #e8c872;
--accent-3: #c4a27a;
--accent-4: #7b5e4b;
--font-display: "Jost", sans-serif;
--font-text: "EB Garamond", serif;
}
Use it with care
Hipster Artisanal Revival: The hipster fashion and branding of the same years also borrowed pseudo-Native 'tribal' dress: Adrienne Keene's Native Appropriations (2010) answered the fashion for 'hipster headdresses' by noting that eagle feathers 'have to be earned', and in 2012 the Navajo Nation sued Urban Outfitters over goods sold under the 'Navajo' name. Keep to arrows, triangles and trade-mark devices; do not add feathered headdresses, war bonnets or 'tribal' and 'Navajo' patterns as a heritage shorthand.
04
The two styles
05
More combinations
With Cottagecore
- Solarpunk Pairs well · Add solarpunk's hopeful green futures to cottagecore's gardens for an eco-pastoral look.
- Art Nouveau Pairs well · Use its whiplash floral borders for a more ornate, romantic variant.
- Lo-fi Anime Aesthetic Pairs well · Both are calm, cosy, soft-lit internet moods; combine a lofi window scene with a cottage garden.
- Slow-Living Editorial (the Kinfolk Look) Contrasts · Shares soft natural light and slow living, but is minimal and photographic where cottagecore is floral and illustrated.
- Dark Academia Contrasts · Also a nostalgic digital moodboard, but rural, light and floral where this is urban, dark and scholarly.
With Hipster Artisanal Revival
- DTC 'Blanding' / Millennial Minimalism Contrasts · Where this dressed new firms as old ones, blanding dressed them as frictionless and new, with lowercase geometric sans, pastels and white space; set the two side by side to place a brand between heritage and novelty.
- Victorian Letterpress & Wood Type Pairs well · Go back to the source: swap the stock badge parts for real jobbing type, printers' rules and stock borders to turn pastiche into the trade print it quotes.
- Risograph & Indie Print Culture Pairs well · The same small-batch maker economy; print the badge in one riso ink on uncoated stock to get real ink grain instead of a distress overlay.
- Flat Design Contrasts · Its contemporary on screen was textureless and many-coloured where this was single-ink and worn; one stamped badge inside a flat interface marks a product as hand-made.
- Hand-Painted Signage & Vernacular Lettering Pairs well · Sign painting revived alongside it; paint the badge on the shop window or chalkboard so the lettering is made by hand instead of aged with a texture filter.
- Phototype Expressive Typography (Lubalin & U&lc) Contrasts · Both pair a script with a geometric sans, but the craft badge tracks its capitals wide in a centred one-ink frame, while Lubalin kerns the same pairing until the letters touch and join. Set one against the other to decide whether the letters should breathe or fuse.
- European Heraldry Contrasts · The craft badge borrows heraldry's air of lineage with an 'Est.' date and crossed arrows on kraft paper, while a real coat of arms is a granted or inherited, blazoned identity in strong tinctures; set the two side by side to show the difference between quoting heritage and holding it.
- Newtro (Korean New-Retro) Contrasts · Both dress a product in the past, but hipster badges invent a Victorian heritage for a new firm while newtro reissues a real firm's own recent archive.