Style combination · Pairs well
Memphis Design × Swiss Punk
Add Memphis squiggles and pastel triangles to New Wave's floating bars for the full 1980s postmodern palette.
01
What each style brings
Each part of the design comes from the style with the stronger say in it, and each style gives at least two.
Memphis Design Swiss Punk / New Wave Typography
- Type from Swiss Punk
- Colour from Memphis Design
- Form from Memphis Design
- Composition from Swiss Punk
- Surface from Swiss Punk
02
The type
Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.
Text · Memphis Design
The Milan collective founded by Ettore Sottsass, whose furniture, laminates and objects (first shown in September 1981) became a graphic language of their own. Clashing colours, speckles, squiggles, zigzags and primitive geometric shapes were combined with deliberate bad taste, mocking modernist good form while quoting 1950s kitsch, Pop and Art Deco.
Jost; Memphis Design used Futura and ITC Avant Garde Gothic
03
The colours
The ground and leading colours come from Memphis Design, with a counter-accent from Swiss Punk. The ink reads on the ground at 4.5:1 or more.
Memphis Design Swiss Punk / New Wave Typography
-
#ffd23fground · 36% -
#111111ink · 14% -
#ff5a36accent · 18% -
#e6007eaccent · 14% -
#2ec4b6accent · 10% -
#0098d8accent · 8%
As CSS
:root {
--ground: #ffd23f;
--ink: #111111;
--accent-1: #ff5a36;
--accent-2: #e6007e;
--accent-3: #2ec4b6;
--accent-4: #0098d8;
--font-display: "Inter Tight", sans-serif;
--font-text: "Jost", sans-serif;
}
04
The two styles
05
More combinations
With Memphis Design
- International Typographic Style Contrasts · Scatter Memphis squiggles across a strict Swiss grid to stage modernism versus its postmodern critique.
- Kawaii Design Pairs well · Memphis pastel geometry and kawaii's rounded characters share a toy-like optimism; combine them for playful packaging.
- Corporate Memphis Contrasts · Corporate Memphis tamed the original's clash and irony; restore real colour conflict and wit to escape generic tech illustration.
- Neo-Brutalism Pairs well · Memphis black outlines and flat clashing fills translate directly into neo-brutalist cards, buttons and stickers.
- La Movida Madrileña Graphics Pairs well · Memphis showed its first collection in Milan in 1981, three years before Madrid Me Mata: add its clashing laminate colours, squiggles and geometric primitives to a Movida poster for a fuller 1980s postmodern look, keeping the hand-drawn figures and lettering.
- Dutch Expressive Postmodernism (Studio Dumbar & Hard Werken) Pairs well · A contemporary 1980s attack on good taste: set Memphis primitives, squiggles and patterned laminates inside a Dumbar-style photographed set for a poster with real shadows and clashing colour.
- Milanese Industrial Modernism (Olivetti, Pirelli, Studio Boggeri) Contrasts · Milan's own later rebellion against functional wit; set Memphis's ornamental irony against this clean industrial optimism for a deliberate generational clash.
- Bauhaus Contrasts · Memphis parodied Bauhaus primaries and solids; compare them to decide whether geometry should be earnest or ironic.
With Swiss Punk
- Neo-Swiss Revival Pairs well · Borrow New Wave's letterspacing and stepped lines to make a contemporary neo-Swiss grid feel alive.
- Renaissance Book Typography Contrasts · Classical centred book typography is the calm foil to New Wave's stepped, letterspaced lines.
- British Style Press (The Face, i-D and Arena) Pairs well · Both took modernism apart in the 1980s: add Weingart's layered, tracked grotesques to a Brody spread for a more Swiss, less drawn result.
- Post-Punk Record Sleeve (Stiff, Factory, 4AD) Contrasts · Both took modernism apart in the same years: Weingart's Basel school layered type and broke the grid, while post-punk sleeves quoted one borrowed image and withheld the type; choose between layering and withholding.
- Dutch Expressive Postmodernism (Studio Dumbar & Hard Werken) Contrasts · Basel's rebellion kept the grotesque and the halftone in an abstract grid; the Dutch one brings in figures, props, painting and photographed depth. Choose Basel New Wave for abstract type textures and the Dutch idiom when the poster needs objects and a stage.