Style combination · Contrasts
Instagram Slideshow Activism × Latin American Feminist Protest Graphics
The hashtags #NiUnaMenos and #VivasNosQueremos also travelled on Facebook and Instagram, but their images point to a march, a wall or a scarf, whereas the slideshow lives and ends in the carousel in pastel templates.
Mix them and make something Instagram Slideshow Activism Latin American Feminist Protest Graphics
01
What each style brings
Each part of the design comes from the style with the stronger say in it, and each style gives at least two.
Instagram Slideshow Activism (Social-Justice Infographics) Latin American Feminist Protest Graphics (Ni Una Menos and the Green Wave)
- Type from Latin American Feminist Protest Graphics
- Colour from Instagram Slideshow Activism
- Form from Latin American Feminist Protest Graphics
- Composition from Instagram Slideshow Activism
- Surface from Latin American Feminist Protest Graphics
02
The type
Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.
Display · Latin American Feminist Protest Graphics
Rise
Permanent Marker, standing in for The Campaign's white print on the green scarf: its name in condensed bold sans-serif above a white kerchief emblem, with the slogan in bold, mostly lowercase sans-serif set round the emblem in a circle; home-made scarves cut from green cloth carry slogans in permanent marker
Text · Instagram Slideshow Activism
The text-led explainer slideshows that filled Instagram after George Floyd's murder in May 2020. Up to ten square or 4:5 slides in one carousel (twenty since August 2024) are read like a PowerPoint deck: a title card in big type with a swipe arrow, then bullet-point slides with sources and a call to action. Pastel pink, yellow and blue grounds, large serif or bubbly, wide sans headings, gradients and playful flat figures, often from Canva templates, borrow the look of millennial brands to reach apolitical readers.
Inter; Instagram Slideshow Activism used Large display serifs on the title card and Ovo (Nicole Fally, Sorkin Type, 2011), a medium-contrast serif with soft serifs and old-style letter widths
03
The colours
The ground and leading colours come from Instagram Slideshow Activism, with a counter-accent from Latin American Feminist Protest Graphics. The ink reads on the ground at 4.5:1 or more.
Instagram Slideshow Activism (Social-Justice Infographics) Latin American Feminist Protest Graphics (Ni Una Menos and the Green Wave)
-
#fdf6ecground · 36% -
#1e1e1eink · 14% -
#c9962caccent · 18% -
#00964baccent · 14% -
#b9d7eeaccent · 10% -
#e46faeaccent · 8%
As CSS
:root {
--ground: #fdf6ec;
--ink: #1e1e1e;
--accent-1: #c9962c;
--accent-2: #00964b;
--accent-3: #b9d7ee;
--accent-4: #e46fae;
--font-display: "Permanent Marker", cursive;
--font-text: "Inter", sans-serif;
}
Use it with care
Instagram Slideshow Activism (Social-Justice Infographics): The look grew out of the 2020 Black Lives Matter protests, and critics such as the sociologist Eve Ewing warned that slides flatten complex problems and summarise the work of often Black authors without credit: name and link every source, credit the people whose work you condense, and check claims before posting. Do not turn the names and faces of people killed by police into decorative or shareable motifs; Vox quotes a warning that the look can 'commodify tragedy and obfuscate revolutionary messages' and notes that Breonna Taylor's death 'devolved into a meme'. Do not dress brand marketing in the look to perform allyship without action, and remember that its friendly packaging works for any message, including an army's messaging in an armed conflict (the IDF slideshow of May 2021) and misinformation, which text inside images makes hard to moderate. Write the slide text into the caption or alt text so screen-reader users can follow it.
Latin American Feminist Protest Graphics (Ni Una Menos and the Green Wave): This is the living language of a movement against femicide and for abortion rights whose subjects are real women, many murdered or disappeared, and whose families raised the antimonumentas and wrote the names on them: do not reuse victims' names, photographs, pink crosses or the antimonumentas as decoration, merchandise or a backdrop for a brand. The green scarf is the emblem of the Campaña Nacional por el Derecho al Aborto Legal, Seguro y Gratuito and Ni Una Menos is a collective; do not put their emblem, slogan or name on your own products, fundraising or advertising, or dress a company's message in green and violet to borrow the movements' credibility. The scarf is still contested: it has been banned in some schools, wearing it can bring backlash, it is answered by the anti-abortion pañuelo celeste, and Argentina's legal-abortion law of 2020 has faced calls for repeal, so do not use green as a neutral 'hope' colour where it will be read as a political position. Never present a generated image as documentation of a real protest.
04
The two styles
05
More combinations
With Instagram Slideshow Activism
- ACT UP & Gran Fury AIDS Activist Graphics Contrasts · Its confrontational opposite: black grounds, hot pink and one blunt slogan, where the typical slideshow shuns 'blood red or black messaging' (Ría Thompson-Washington) and softens the message to stay comfortable.
- Internet Ugly & Meme Vernacular Contrasts · The meme vernacular is its ironic other and the language of its parodies: crude, found and knowing where the slideshow is polished and sincere.
- Punk & DIY Zine Pairs well · The New York Times called swipe-through guides the new zines; borrow cut-and-paste collage and hand lettering to break the template sameness and look made by a person, not a kit.
- Isotype Pictorial Statistics Pairs well · Turn a slide of bullet-point statistics into rows of counted pictograms so the numbers are shown, not just asserted, without losing the friendly flat look.
- Newsroom Data Graphics & Scrollytelling Contrasts · Sourced charts with a stated finding are the next step from a slide of bare bullet-point claims; the source line on every slide is common ground, since @soyouwanttotalkabout's maker said hers stood out for 'including sources at the bottom of every slide'.
With Latin American Feminist Protest Graphics
- ACT UP & Gran Fury AIDS Activist Graphics Contrasts · Two movements signed with a triangle, ACT UP's pink one on black and the green kerchief, but Gran Fury bought ad space and printed offset photographs and Futura, while the green wave wears its sign and letters its placards by hand; polish against handmade multitude.
- Solidarność & Polish Underground Graphics Contrasts · Both are movement identities copied by hand in the street, but Solidarność gathered behind one logo of crowded red letters and printed posters, bulletins and stamps, while the green wave gathers behind a wearable cloth and a colour; letters as the sign against an object as the sign.
- Kanga (Swahili Message Cloth) Pairs well · Both put a sentence on a cloth worn on the body so that the wearer speaks through it; borrow the kanga's framed field and boxed saying to give a protest scarf a composed layout without losing the one-colour code.
- Extinction Rebellion Graphics Contrasts · Both are crowd identities anyone may reproduce, but XR's Art Group designed a kit (hourglass symbol, FUCXED capitals, woodcut blocks, twelve colours), while the green wave grew from one found object, one colour and handmade lettering; choose a designed system or a single wearable sign.
- Chilean Estallido Social Graphics (Revuelta Popular of 2019–20) Contrasts · The green scarf marched in the same Chilean streets in 2019, but the feminist tide rests on one wearable object and a colour code, while the estallido's walls are an unruly crowd of dogs, eyes, flags and caricatures; choose one disciplined emblem or a many-handed palimpsest.
- Lambe-Lambe Posters (Brazilian Paste-Up Street Posters) Contrasts · A later Argentine protest-graphics movement; compare how a campaign gets a unified look by shared symbol versus by serial pasting of varied images.