Stylogeny combining Instagram Slideshow Activism × Punk

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Style combination · Pairs well

Instagram Slideshow Activism × Punk

The New York Times called swipe-through guides the new zines; borrow cut-and-paste collage and hand lettering to break the template sameness and look made by a person, not a kit.

From the research on Instagram Slideshow Activism (Social-Justice Infographics)

Mix them and make something Instagram Slideshow Activism Punk

WakeInstagram Slideshow × Punk2020 · 1976
A sample layout drawn from the recipe: shapes from Instagram Slideshow Activism, their arrangement from Instagram Slideshow Activism, the finish from Punk. Not a real work, and not an image of either style.

01

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Instagram Slideshow Activism (Social-Justice Infographics) Punk & DIY Zine

Type from Punk
Colour from Instagram Slideshow Activism
Form from Instagram Slideshow Activism
Composition from Instagram Slideshow Activism
Surface from Punk

Instagram Slideshow Activism avoids photocopy & distress: this is where the two pull against each other.

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Punk

Wake

Rock Salt, standing in for Ransom-note cut-out lettering

Text · Instagram Slideshow Activism

The text-led explainer slideshows that filled Instagram after George Floyd's murder in May 2020. Up to ten square or 4:5 slides in one carousel (twenty since August 2024) are read like a PowerPoint deck: a title card in big type with a swipe arrow, then bullet-point slides with sources and a call to action. Pastel pink, yellow and blue grounds, large serif or bubbly, wide sans headings, gradients and playful flat figures, often from Canva templates, borrow the look of millennial brands to reach apolitical readers.

Inter; Instagram Slideshow Activism used Large display serifs on the title card and Ovo (Nicole Fally, Sorkin Type, 2011), a medium-contrast serif with soft serifs and old-style letter widths

03

The colours

The ground and leading colours come from Instagram Slideshow Activism, with a counter-accent from Punk. The ink reads on the ground at 4.5:1 or more.

Instagram Slideshow Activism (Social-Justice Infographics) Punk & DIY Zine

  • #fdf6ec ground · 36%
  • #1e1e1e ink · 14%
  • #c9962c accent · 18%
  • #ff2fa0 accent · 14%
  • #b9d7ee accent · 10%
  • #d7191c accent · 8%

As CSS

:root {
  --ground: #fdf6ec;
  --ink: #1e1e1e;
  --accent-1: #c9962c;
  --accent-2: #ff2fa0;
  --accent-3: #b9d7ee;
  --accent-4: #d7191c;
  --font-display: "Rock Salt", cursive;
  --font-text: "Inter", sans-serif;
}

Use it with care

Instagram Slideshow Activism (Social-Justice Infographics): The look grew out of the 2020 Black Lives Matter protests, and critics such as the sociologist Eve Ewing warned that slides flatten complex problems and summarise the work of often Black authors without credit: name and link every source, credit the people whose work you condense, and check claims before posting. Do not turn the names and faces of people killed by police into decorative or shareable motifs; Vox quotes a warning that the look can 'commodify tragedy and obfuscate revolutionary messages' and notes that Breonna Taylor's death 'devolved into a meme'. Do not dress brand marketing in the look to perform allyship without action, and remember that its friendly packaging works for any message, including an army's messaging in an armed conflict (the IDF slideshow of May 2021) and misinformation, which text inside images makes hard to moderate. Write the slide text into the caption or alt text so screen-reader users can follow it.

05

More combinations

With Instagram Slideshow Activism

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