Stylogeny combining Belle Époque Lithographic Poster × Russian Constructivism

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Style combination · Contrasts

Belle Époque Lithographic Poster × Russian Constructivism

Sensual drawn figures versus photomontaged workers: use the contrast to choose between seduction and mobilisation.

From the research on Russian Constructivism

Mix them and make something Belle Époque Lithographic Poster Russian Constructivism

WAKEBelle Époque × Russian Constructivism
A sample layout drawn from the recipe: shapes from Russian Constructivism, their arrangement from Russian Constructivism, the finish from Belle Époque Lithographic Poster. Not a real work, and not an image of either style.

01

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Belle Époque Lithographic Poster Russian Constructivism

Type from Belle Époque Lithographic Poster
Colour from Belle Époque Lithographic Poster
Form from Russian Constructivism
Composition from Russian Constructivism
Surface from Belle Époque Lithographic Poster

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Belle Époque Lithographic Poster

Wake

Ultra, standing in for Fat-face and Clarendon poster capitals inherited from letterpress bills

Text · Russian Constructivism

Constructivism rejected art for art's sake in favour of the artist-engineer building useful things for the new Soviet society. In posters, books, film publicity and state advertising it fused bold grotesque type, heavy bars, photomontage and diagonal axes into an urgent, utilitarian language of agitation that shaped modern graphic design worldwide.

Archivo; Russian Constructivism used Soviet heavy grotesques and Rodchenko's constructed block lettering

03

The colours

The ground and leading colours come from Belle Époque Lithographic Poster, with a counter-accent from Russian Constructivism. The ink reads on the ground at 4.5:1 or more.

Belle Époque Lithographic Poster Russian Constructivism

  • #1b1a1a ground · 36%
  • #f3e7c9 ink · 14%
  • #f0b62b accent · 18%
  • #d1261c accent · 14%
  • #c9b28a accent · 10%
  • #2b4f8c accent · 8%

As CSS

:root {
  --ground: #1b1a1a;
  --ink: #f3e7c9;
  --accent-1: #f0b62b;
  --accent-2: #d1261c;
  --accent-3: #c9b28a;
  --accent-4: #2b4f8c;
  --font-display: "Ultra", serif;
  --font-text: "Archivo", sans-serif;
}

05

More combinations

With Belle Époque Lithographic Poster

All 11 combinations with Belle Époque Lithographic Poster

With Russian Constructivism

All 21 combinations with Russian Constructivism

Every style combination