Stylogeny combining La Movida Madrileña Graphics × Punk

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Style combination · Contrasts

La Movida Madrileña Graphics × Punk

The Movida grew from Madrid's punk bands and kept the photocopied fanzine and the cut-and-paste page; but where UK and US punk kept to black-and-white xerox with a fluorescent spot ink or two, ransom-note type and anger, the Movida drew its figures by hand, turned the colour up and celebrated the end of a dictatorship. Choose punk for protest, the Movida for a party.

From the research on La Movida Madrileña Graphics

Mix them and make something La Movida Madrileña Graphics Punk

LOUDLa Movida × Punk1977 · 1976
A sample layout drawn from the recipe: shapes from La Movida Madrileña Graphics, their arrangement from Punk, the finish from Punk. Not a real work, and not an image of either style.

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What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

La Movida Madrileña Graphics Punk & DIY Zine

Type from La Movida Madrileña Graphics
Colour from La Movida Madrileña Graphics
Form from La Movida Madrileña Graphics
Composition from Punk
Surface from Punk

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The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · La Movida Madrileña Graphics

Loud

Londrina Solid, standing in for Free hand lettering over cut-out images ('collage de rotulación libre') in Madrid Me Mata, whose masthead moves from a special display lettering to a plain sans ('de una tipografía especial a otra funcional de palo') and whose 'MMM' works as a zigzag of lightning

Text · Punk

The graphic voice of punk rock in fanzines, record sleeves and gig flyers: images and words cut from newspapers, typed or scrawled, pasted down and run off on a photocopier. Deliberate crudeness, ransom-note lettering and hijacked mass-media imagery turned cheap reproduction into an anti-professional statement of autonomy and dissent.

Courier Prime; Punk used Ransom-note cut-out lettering and Typewriter faces

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The colours

The ground and leading colours come from La Movida Madrileña Graphics, with a counter-accent from Punk. The ink reads on the ground at 4.5:1 or more.

La Movida Madrileña Graphics Punk & DIY Zine

  • #14b8b0 ground · 36%
  • #141414 ink · 14%
  • #ff5a1f accent · 18%
  • #f7e400 accent · 14%
  • #ff2e88 accent · 10%
  • #1f4fd6 accent · 8%

As CSS

:root {
  --ground: #14b8b0;
  --ink: #141414;
  --accent-1: #ff5a1f;
  --accent-2: #f7e400;
  --accent-3: #ff2e88;
  --accent-4: #1f4fd6;
  --font-display: "Londrina Solid", cursive;
  --font-text: "Courier Prime", monospace;
}

Use it with care

La Movida Madrileña Graphics: The Movida's makers are recent and partly living (Mariné and García-Alix still work; Ceesepe died in 2018, Ouka Leele in 2022), and their works and the Madrid Me Mata, Madriz and La Luna mastheads are under copyright: draw your own figures, titles and mastheads in the shared idiom, do not ask an image model for Ceesepe's, Costus's, Ouka Leele's or Mariné's hand, and do not present a generated piece as a period work. Its Virgins and saints, at once camp and devotional, were painted by insiders who grew up under Franco's National Catholicism; turning Catholic images into a joke or a sales gimmick from outside is a different act. The Valle de los Caídos that Costus quoted, renamed Valle de Cuelgamuros under the 2022 Democratic Memory Law, was built largely by Republican political prisoners and holds over 33,000 Civil War dead of both sides, Republicans among them: its imagery is not neutral decoration. The camp idiom came from a queer scene: Costus were a couple, and both died in 1989.

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