Stylogeny combining Kanga × African Wax

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Style combination · Contrasts

Kanga × African Wax

Both are factory-printed cotton wrappers, and the atlas's wax and fancy print already includes commemorative fancy cloth with portrait medallions, flags and ribbon slogans. But wax and fancy print is yardage repeated along the bolt and named by traders by word of mouth, carrying a slogan only on commemorative designs, while every kanga, commemorative or not, is one bordered, symmetrical piece sold in pairs that prints its own sentence in a box at the foot.

From the research on Kanga (Swahili Message Cloth)

Mix them and make something Kanga African Wax

OURSKanga × African Wax1886 · 1880
A sample layout drawn from the recipe: shapes from Kanga, their arrangement from Kanga, the finish from African Wax. Not a real work, and not an image of either style.

01

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Kanga (Swahili Message Cloth) African Wax & Fancy Print

Type from Kanga
Colour from African Wax
Form from Kanga
Composition from Kanga
Surface from African Wax

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Kanga

Ours

Agbalumo; Kanga used Plain sans capitals and Hand-drawn block capitals

Text · African Wax

Industrially printed cotton made for West and Central African markets, first by Dutch and British mills that imitated Javanese batik with resin resist, and later by African mills. Giant emblematic motifs, an indigo key with offset colours and crackle veining repeat across the cloth, and traders name designs after proverbs and events. Cheaper one-sided fancy prints turn the cloth into commemorative media with portraits, emblems and slogans.

Bodoni Moda; African Wax used Selvedge captions and Bold capitals in ribbon banners for slogans and dates on commemorative fancy cloth

03

The colours

The ground and leading colours come from African Wax, with a counter-accent from Kanga. The ink reads on the ground at 4.5:1 or more.

Kanga (Swahili Message Cloth) African Wax & Fancy Print

  • #141414 ground · 36%
  • #f3ead6 ink · 14%
  • #f2b705 accent · 18%
  • #c1272d accent · 14%
  • #1b7f4a accent · 10%
  • #1d2f6f accent · 8%

As CSS

:root {
  --ground: #141414;
  --ink: #f3ead6;
  --accent-1: #f2b705;
  --accent-2: #c1272d;
  --accent-3: #1b7f4a;
  --accent-4: #1d2f6f;
  --font-display: "Agbalumo", cursive;
  --font-text: "Bodoni Moda", serif;
}

Use it with care

Kanga (Swahili Message Cloth): Kanga is the living dress of East African, especially Swahili, women: it wraps newborns, shrouds the dead and carries messages between neighbours, spouses and rivals, so its words matter more than its pattern. Never fill the text box with invented pseudo-Swahili or decorative Arabic letters (set Arabic script only when it spells a real, checked saying); use the brief's own words, or a real saying checked by a Swahili speaker with its translation, because a careless phrase can insult and some sayings invoke God. Some designs carry meanings of their own: the kisutu is bridal wear, in green or blue for a second or third marriage. Do not reuse portraits of real politicians or party emblems from campaign kangas out of context, and credit and commission East African designers and mills rather than presenting a generic 'African print'.

African Wax & Fancy Print: Wax print is shared popular culture, but its designs carry names and messages given by African traders and wearers, and commemorative cloths carry political and religious portraits. Learn a design's name and meaning before reusing it, do not use commemorative portraits or party emblems out of context, and credit African designers, mills and traders rather than presenting a European brand or a generic 'African print' as the source.

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More combinations

With Kanga

With African Wax

Every style combination