Stylogeny combining Edo-moji Commercial Lettering × Song–Ming Woodblock Book Typography

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Style combination · Contrasts

Edo-moji Commercial Lettering × Song–Ming Woodblock Book Typography

The Mincho book letter is thin, upright and set in an airy ruled grid for long reading; Edo-moji is fat, packed and made for a name read from far off. Pair a Mincho text block with an Edo-moji title for a programme or menu.

From the research on Edo-moji Commercial Lettering (Kanteiryū, Yose-moji, Sumō-ji)

Mix them and make something Edo-moji Commercial Lettering Song–Ming Woodblock Book Typography

AtlasEdo-moji Commercial × Song–Ming Woodblock
A sample layout drawn from the recipe: shapes from Song–Ming Woodblock Book Typography, their arrangement from Song–Ming Woodblock Book Typography, the finish from Song–Ming Woodblock Book Typography. Not a real work, and not an image of either style.

01

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Edo-moji Commercial Lettering (Kanteiryū, Yose-moji, Sumō-ji) Song–Ming Woodblock Book Typography (Songti / Mincho)

Type from Edo-moji Commercial Lettering
Colour from Edo-moji Commercial Lettering
Form from Song–Ming Woodblock Book Typography
Composition from Song–Ming Woodblock Book Typography
Surface from Song–Ming Woodblock Book Typography

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Edo-moji Commercial Lettering

Atlas

Yatra One; Edo-moji Commercial Lettering used Kanteiryū (勘亭流, shibai-moji) and Yose-moji (寄席文字)

Text · Song–Ming Woodblock Book Typography

The page and letter of the East Asian book. Song block cutters copied the regular script of Tang masters; from the mid-16th century Ming cutters straightened it into a knife-made letter of thin horizontals, thick verticals and triangular stroke ends. Equal square characters run in right-to-left vertical columns in a ruled frame folded at a central column. As metal type in Shanghai and Nagasaki it became Mincho, Myeongjo and the standard CJK text face. Frame, rules and fold column belong to the woodblock page; type keeps the letter, the square and, in Japan and Taiwan, the vertical column.

Shippori Mincho; Song–Ming Woodblock Book Typography used Song block-cut regular script after Ouyang Xun, Yan Zhenqing and Liu Gongquan and Ming-style Songti / Mingti, the straightened 'craftsman's' letter, mature by the Wanli era

03

The colours

The ground and leading colours come from Edo-moji Commercial Lettering, with a counter-accent from Song–Ming Woodblock Book Typography. The ink reads on the ground at 4.5:1 or more.

Edo-moji Commercial Lettering (Kanteiryū, Yose-moji, Sumō-ji) Song–Ming Woodblock Book Typography (Songti / Mincho)

  • #f4efe3 ground · 36%
  • #151311 ink · 14%
  • #b8312a accent · 18%
  • #d8c8a0 accent · 14%
  • #22324f accent · 10%
  • #5b564e accent · 8%

As CSS

:root {
  --ground: #f4efe3;
  --ink: #151311;
  --accent-1: #b8312a;
  --accent-2: #d8c8a0;
  --accent-3: #22324f;
  --accent-4: #5b564e;
  --font-display: "Yatra One", cursive;
  --font-text: "Shippori Mincho", serif;
}

Use it with care

Edo-moji Commercial Lettering (Kanteiryū, Yose-moji, Sumō-ji): These are living professional hands: Kanteiryū is written by kabuki calligraphers, yose-moji is taught by the Tachibana school, and sumō-ji is the trained duty of the Japan Sumo Association's gyōji, so commission or credit those writers instead of passing off a font as their work. Senjafuda are votive slips left at shrines and temples and the banzuke's 蒙御免 is a formula of sumo tradition; do not print real shrine names, performers' names or rankings as decoration, and draw characters with their real meanings rather than as pseudo-Japanese texture.

Song–Ming Woodblock Book Typography (Songti / Mincho): Have any Chinese, Japanese or Korean text set and proofread by a fluent reader: Song, Mincho and Myeongjo fonts draw some characters differently for each locale, and pseudo-characters, mirrored glyphs or random hanzi used as texture read as nonsense or worse. Pages of Buddhist sutras and other scripture carry devotional text; do not crop them into decoration.

05

More combinations

With Edo-moji Commercial Lettering

All 12 combinations with Edo-moji Commercial Lettering

With Song–Ming Woodblock Book Typography

All 18 combinations with Song–Ming Woodblock Book Typography

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