Stylogeny combining Australian Travel Poster × Early Turkish Republican Graphic Design

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Style combination · Pairs well

Australian Travel Poster × Early Turkish Republican Graphic Design

A state-promoted lithographic school of the same years that also advertised tourism under bold drawn lettering. Görey's figures, from his Munich training in Hohlwein's orbit, stand in crisp patches of light on a light ground where ANTA opens a painted vista; borrow its framed emblem and giant letters for a tighter, flatter ANTA sheet.

From the research on Australian Travel Poster (ANTA Era)

Mix them and make something Australian Travel Poster Early Turkish Republican Graphic Design

KINAustralian Travel × Early Turkish1929 · 1925
A sample layout drawn from the recipe: shapes from Early Turkish Republican Graphic Design, their arrangement from Australian Travel Poster, the finish from Early Turkish Republican Graphic Design. Not a real work, and not an image of either style.

01

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Australian Travel Poster (ANTA Era) Early Turkish Republican Graphic Design

Type from Australian Travel Poster
Colour from Australian Travel Poster
Form from Early Turkish Republican Graphic Design
Composition from Australian Travel Poster
Surface from Early Turkish Republican Graphic Design

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Australian Travel Poster

Kin

Poiret One, standing in for Hand-drawn Art Deco sans capitals

Text · Early Turkish Republican Graphic Design

The pictorial poster, label and ticket art of the young Turkish Republic, led by İhap Hulusi Görey after his Munich training in Ludwig Hohlwein's orbit, with Münif Fehim Özarman and, after 1943, Kenan Temizan. Lithographed figures modelled in crisp patches of light and shadow, sometimes in only one or two inks, giant numerals and letters, framed emblems and bold hand-drawn lettering in the Latin script adopted in 1928 advertised banks, the State Lottery, the state monopolies and tourism, and promoted the state's new alphabet.

Oswald; Early Turkish Republican Graphic Design used Hand-drawn Latin display capitals with Turkish diacritics (Ç, Ğ, İ, Ö, Ş, Ü) for brand and institution names and Shaded and extruded display letters and giant numerals

03

The colours

The ground and leading colours come from Australian Travel Poster, with a counter-accent from Early Turkish Republican Graphic Design. The ink reads on the ground at 4.5:1 or more.

Australian Travel Poster (ANTA Era) Early Turkish Republican Graphic Design

  • #1f1d2b ground · 36%
  • #f3e6c2 ink · 14%
  • #c8381e accent · 18%
  • #e3b23c accent · 14%
  • #4a8fb8 accent · 10%
  • #45633d accent · 8%

As CSS

:root {
  --ground: #1f1d2b;
  --ink: #f3e6c2;
  --accent-1: #c8381e;
  --accent-2: #e3b23c;
  --accent-3: #4a8fb8;
  --accent-4: #45633d;
  --font-display: "Poiret One", sans-serif;
  --font-text: "Oswald", sans-serif;
}

Use it with care

Australian Travel Poster (ANTA Era): This was settler Australia's image of itself for tourists, settlers and investors. Its designers borrowed Aboriginal imagery for 'a distinctly Australian look': the National Library's curators note motifs drawn from x-ray art, rock paintings and material culture, as in Sellheim's boomerang poster of 1957, and Jillian Barnes shows how Trompf's 'Winter Tours to Central Australia' for Commonwealth Railways 'applied the Santa Fe railway aesthetic', the American railroad's romantic tourist image of Native Americans, to Central Australia, replacing 'Indians' of the pueblos with Arrernte ('Arunta') men, and put modern white travellers at the centre and the Arrernte men small, servile and at the rear, standing for the past. Do not reuse its boomerangs, corroboree figures, x-ray or rock-art motifs, or its picture of Aboriginal people, as period decoration: Aboriginal designs belong to particular peoples and clans, so work with First Nations artists under Creative Australia's Protocols for using First Nations Cultural and Intellectual Property in the Arts. Treat its colonial subjects, Cook's landing at Botany Bay and 'the tallest trees in the British Empire', as celebrations of British settlement on unceded Aboriginal land, not neutral heritage. Many posters are still in copyright, credited by the National Library to the Percy Trompf Artistic Trust, the Northfield family and the Sellheim and Annand families: license them or paint your own place and light.

Early Turkish Republican Graphic Design: Atatürk's likeness, the Turkish flag and the star and crescent are living national symbols, and Turkey's Law No. 5816 (1951) criminalises insulting Atatürk's memory, so do not caricature, distort or trivialise them when borrowing this style. Much of this imagery was produced for a one-party state and its campaigns, and Kemalist iconography (the unveiled "modern" woman, the six arrows, Atatürk portraits) is still politically charged in Turkey, read differently by secularists, religious conservatives and minorities whom the nation-building imagery left out. Do not present the regime's modernising narrative as neutral, and do not reuse party emblems as decoration.

05

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