Stylogeny combining Italian Futurism × Vorticism

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Style combination · Contrasts

Italian Futurism × Vorticism

Its parent scatters words in freedom along curves and diagonals; Vorticism keeps the same shouting sizes on level, stacked lines, so decide whether the page should explode or stand like a wall.

From the research on Vorticism & BLAST Typography

Mix them and make something Italian Futurism Vorticism

FutureItalian Futurism × Vorticism1909 · 1914
A sample layout drawn from the recipe: shapes from Italian Futurism, their arrangement from Italian Futurism, the finish from Vorticism. Not a real work, and not an image of either style.

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What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Italian Futurism Vorticism & BLAST Typography

Type from Italian Futurism
Colour from Vorticism
Form from Italian Futurism
Composition from Italian Futurism
Surface from Vorticism

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Italian Futurism

Future

Alfa Slab One, standing in for Mixed jobbing grotesques, Egyptians and Didones from the printer's case

Text · Vorticism

London's short-lived rival to Futurism, launched by Wyndham Lewis with BLAST (dated 20 June 1914; War Number, July 1915). Its manifesto pages shout lists to BLAST and BLESS in a heavy jobbing grotesque, in level lines of jumping sizes, staggered between vertical rules and boxed numerals. Some lists are centred like a playbill, and the jobbing printer William Henry Leveridge may have done some or all of the layout. The pictures are interlocking angular planes of machines, docks and cities, cut in wood or drawn for line blocks in flat black and white, beside halftone plates of paintings.

Archivo; Vorticism used Grotesque No. 9 (Stephenson Blake), the heavy jobbing grotesque of most of BLAST's manifesto pages and Latin Bold for the boxed section numerals of the manifesto

03

The colours

The ground and leading colours come from Vorticism, with a counter-accent from Italian Futurism. The ink reads on the ground at 4.5:1 or more.

Italian Futurism Vorticism & BLAST Typography

  • #efe9dc ground · 36%
  • #141414 ink · 14%
  • #e8b62c accent · 18%
  • #e2388f accent · 14%
  • #d22b1f accent · 10%
  • #5b4486 accent · 8%

As CSS

:root {
  --ground: #efe9dc;
  --ink: #141414;
  --accent-1: #e8b62c;
  --accent-2: #e2388f;
  --accent-3: #d22b1f;
  --accent-4: #5b4486;
  --font-display: "Alfa Slab One", serif;
  --font-text: "Archivo", sans-serif;
}

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More combinations

With Italian Futurism

With Vorticism

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