Stylogeny combining Socialist Realist Propaganda Poster × Ukrainian Wartime Graphics

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Style combination · Contrasts

Socialist Realist Propaganda Poster × Ukrainian Wartime Graphics

Soviet posters idealised soldiers and leaders in heroic painted realism; Ukraine's wartime images keep morale up with flat figures and jokes instead. Set them side by side to choose between idealisation and irony, and mind that the Soviet style belongs to the past Ukraine is removing from its streets.

From the research on Ukrainian Wartime Graphics (Saint Javelin, War Stamps and Be Brave Like Ukraine)

Mix them and make something Socialist Realist Propaganda Poster Ukrainian Wartime Graphics

WAKESocialist Realist × Ukrainian Wartime
A sample layout drawn from the recipe: shapes from Socialist Realist Propaganda Poster, their arrangement from Socialist Realist Propaganda Poster, the finish from Socialist Realist Propaganda Poster. Not a real work, and not an image of either style.

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What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Socialist Realist Propaganda Poster Ukrainian Wartime Graphics (Saint Javelin, War Stamps and Be Brave Like Ukraine)

Type from Ukrainian Wartime Graphics
Colour from Ukrainian Wartime Graphics
Form from Socialist Realist Propaganda Poster
Composition from Socialist Realist Propaganda Poster
Surface from Socialist Realist Propaganda Poster

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The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Ukrainian Wartime Graphics

Wake

Rubik Mono One; Ukrainian Wartime Graphics used KTF Jermilov (Kyiv Type Foundry, 2021), a modular display face whose capitals are built from a few geometric elements on a 3 × 5 square grid, after the typographic practice of the Kharkiv avant-garde designer Vasyl Yermylov; used in Be Brave Like Ukraine and Yermylov Bold, made in 2018 for Banda's Ukraine NOW country brand and inspired by Yermylov's constructivist work

Text · Socialist Realist Propaganda Poster

The official art doctrine of the Soviet Union from 1932, later exported across the socialist world, which replaced avant-garde experiment with legible, heroic realism 'national in form, socialist in content'. Its posters show idealised workers, soldiers and leaders on rising diagonals and low horizons, bathed in red, with bold slogans promising a radiant future; in China they merged with New Year print and calendar-poster conventions.

Zen Kaku Gothic New; Socialist Realist Propaganda Poster used Hand-drawn Cyrillic poster capitals in condensed grotesque and slab forms and Songti and Heiti display characters

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The colours

The ground and leading colours come from Ukrainian Wartime Graphics, with a counter-accent from Socialist Realist Propaganda Poster. The ink reads on the ground at 4.5:1 or more.

Socialist Realist Propaganda Poster Ukrainian Wartime Graphics (Saint Javelin, War Stamps and Be Brave Like Ukraine)

  • #f4f1e8 ground · 36%
  • #1c1c1c ink · 14%
  • #0057b7 accent · 18%
  • #f2c230 accent · 14%
  • #c9a14a accent · 10%
  • #c8102e accent · 8%

As CSS

:root {
  --ground: #f4f1e8;
  --ink: #1c1c1c;
  --accent-1: #0057b7;
  --accent-2: #f2c230;
  --accent-3: #c9a14a;
  --accent-4: #c8102e;
  --font-display: "Rubik Mono One", sans-serif;
  --font-text: "Zen Kaku Gothic New", sans-serif;
}

Use it with care

Ukrainian Wartime Graphics (Saint Javelin, War Stamps and Be Brave Like Ukraine): This is the visual culture of a country under invasion, and most of it refers to real events and real people, among them the Snake Island border guards, the Moskva and the tractors that towed away abandoned Russian tanks, so use it to support Ukraine and its fundraisers, not as an edgy 'war' look for unrelated products. Saint Javelin is a charity brand run by Christian Borys, built on Chris Shaw's painting with his after-the-fact acceptance; lawyers for the soldier who spoke the warship line and for the Ukrainian military filed for an EU trademark on it in March 2022 against clothing firms that tried to register it; the stamps belong to Ukrposhta and the campaign to the state and Banda, so do not sell copies or close pastiches. The icon parodies put a weapon where the Christ child should be, and Borys defends them by the tradition of icons that comforted soldiers, but they can hurt believers, and even the murals have been contested (a trident halo on a Kyiv Saint Javelin mural was painted over), so do not put weapons into the sacred images of other faiths. Scholars such as Nadia Kaneva describe the Be Brave campaign as nation branding used as propaganda, so label state material as state material, and never present a generated image as a Ukrainian stamp, campaign poster or work of a Ukrainian artist.

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