Style combination · Pairs well

Corporate Memphis × Isometric Tech Illustration

Its rubbery flat figures often stand inside isometric scenes on the same landing page; keep them small so the grid still rules.

From the research on Isometric Tech Illustration

Mix them and make something Corporate Memphis Isometric Tech Illustration

A sample layout drawn from the recipe: shapes from Corporate Memphis, their arrangement from Isometric Tech Illustration, the finish from Corporate Memphis. Not a real work, and not an image of either style.

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Corporate Memphis Isometric Tech Illustration

Type from Isometric Tech Illustration: Geometric sans
Colour from Corporate Memphis: Flat fields
Full polychrome
Form from Corporate Memphis: Distortion & exaggeration
Stylised figuration
Composition from Isometric Tech Illustration: Isolated object
Illusion of depth
Surface from Corporate Memphis: Flat

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Isometric Tech Illustration

Hello

Inter Tight, standing in for Geometric and neo-grotesque web sans-serifs set flat beside the drawing, such as those of the SaaS interfaces the illustrations sit in (a working recommendation: the style has no settled typographic canon)

Text · Corporate Memphis

The flat vector illustration style that became the default visual voice of big tech in the late 2010s: faceless, ethnically non-specific figures with elongated limbs and tiny heads, drawn in bright flat colour among blobs, leaves and confetti. Codified in Buck's Alegria system for Facebook (2017) and spread by open libraries such as unDraw and Humaaans, it was later named, half-mockingly, after the Memphis Group.

Hanken Grotesk; Corporate Memphis used Circular and Airbnb Cereal

The colours

The ground and leading colours come from Corporate Memphis, with a counter-accent from Isometric Tech Illustration. The ink reads on the ground at 4.5:1 or more.

Corporate Memphis Isometric Tech Illustration

#ffffff ground · 36%
#2f2e41 ink · 14%
#ffc857 accent · 18%
#6c63ff accent · 14%
#ff7f6e accent · 10%
#3ec7b0 accent · 8%

As CSS

:root {
  --ground: #ffffff;
  --ink: #2f2e41;
  --accent-1: #ffc857;
  --accent-2: #6c63ff;
  --accent-3: #ff7f6e;
  --accent-4: #3ec7b0;
  --font-display: "Inter Tight", sans-serif;
  --font-text: "Hanken Grotesk", sans-serif;
}

The two styles

A brightly coloured illustration shows a person with a dark ponytail striding with one knee raised and arms spread, wearing a yellow shirt, purple trousers and teal shoes. The words “Move Brighter” appear above them on a white background scattered with colourful dots and curved marks.

2017–present · North America, Global / networked Corporate Memphis The flat vector illustration style that became the default visual voice of big tech in the late 2010s: faceless, ethnically non-specific figures with elongated limbs and tiny heads, drawn in bright flat colour among blobs, leaves and confetti. Codified in Buck's Alegria system for Facebook (2017) and spread by open libraries such as unDraw and Humaaans, it was later named, half-mockingly, after the Memphis Group.

An oversized, faceted yellow light bulb rises from the centre of an isometric blue platform with connected block buildings, turquoise cube-shaped trees and a small staircase. Bold blue and turquoise lettering at the upper left reads “BRIGHT IDEAS” against a pale background.

2015–present · Global / networked Isometric Tech Illustration Small diorama worlds of devices, servers, desks, factories and city blocks drawn on one isometric grid (about 30 degrees; pixel work uses a 2:1 step, about 26.6 degrees) with no vanishing point. Each volume has one flat tone for its top and two for its sides, on a white or pale ground, so it reads as three-dimensional without lighting or rendering. Used for hero images, onboarding, icons and explainers, it gave flat design back its depth while keeping its clean vector surfaces and its technological optimism.

Corporate Memphis × Isometric Tech Illustration

What each style brings

The type

The colours

As CSS

The two styles

More combinations

With Corporate Memphis

With Isometric Tech Illustration