Stylogeny combining South African Resistance Poster × South African Vernacular Design

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Style combination · Contrasts

South African Resistance Poster × South African Vernacular Design

The struggle posters spoke with one voice in two or three inks; Ijusi, after 1994, mixes many voices, languages and colours. Quote the stencilled slogans as history, not as decoration.

From the research on South African Vernacular Design (Ijusi)

Mix them and make something South African Resistance Poster South African Vernacular Design

TOGETHERTOGETHERSouth African × South African1978 · 1995
A sample layout drawn from the recipe: shapes from South African Resistance Poster, their arrangement from South African Vernacular Design, the finish from South African Vernacular Design. Not a real work, and not an image of either style.

01

What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

South African Resistance Poster South African Vernacular Design (Ijusi)

Type from South African Resistance Poster
Colour from South African Resistance Poster
Form from South African Resistance Poster
Composition from South African Vernacular Design
Surface from South African Vernacular Design

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · South African Resistance Poster

Together

Allerta Stencil, standing in for Hand-cut stencil capitals

Text · South African Vernacular Design

A post-apartheid design language launched in Durban in 1995 by Garth Walker's Orange Juice Design and its free, experimental magazine Ijusi (isiZulu for 'juice'), which asked 'What makes me South African, and what does that look like?'. Trained designers turned from the clean corporate European look to the street: drop-shadowed sign lettering, hair-salon boards, packaging, beadwork and prison graffiti, collaged into many-typeface pages and new fonts such as Son of Sam for the Constitutional Court (2004).

Newsreader; South African Vernacular Design used Son of Sam (Garth Walker, 2003–04), the Constitutional Court's unicase display face, named after the cell graffiti 'son of sam now son of hope' and built from prison-cell graffiti, a judge's handwriting and site lettering, with numerals after the stencilled cell numbers and Red Mercury (Garth Walker), a tribute to Jonathan Barnbrook alluding to South Africa's covert nuclear defence programme

03

The colours

The ground and leading colours come from South African Resistance Poster, with a counter-accent from South African Vernacular Design. The ink reads on the ground at 4.5:1 or more.

South African Resistance Poster South African Vernacular Design (Ijusi)

  • #f4f1e8 ground · 36%
  • #141414 ink · 14%
  • #f2b51d accent · 18%
  • #d7261e accent · 14%
  • #f26c28 accent · 10%
  • #007a4d accent · 8%

As CSS

:root {
  --ground: #f4f1e8;
  --ink: #141414;
  --accent-1: #f2b51d;
  --accent-2: #d7261e;
  --accent-3: #f26c28;
  --accent-4: #007a4d;
  --font-display: "Allerta Stencil", sans-serif;
  --font-text: "Newsreader", serif;
}

Use it with care

South African Resistance Poster: The photograph of the dying Hector Pieterson (Sam Nzima, 16 June 1976) and the portraits of detainees and the dead show real people whose families and communities still remember them, and ANC, UDF and COSATU colours and the spear and shield are the marks of living organisations. Use them with context and permission rather than as generic protest styling.

South African Vernacular Design (Ijusi): Ijusi's raw material is the work of living people: township sign painters, hair-salon and funeral-parlour sign makers, Zulu beadworkers and wire crafters. The Constitutional Court's typeface also quotes cell graffiti from the Old Fort, whose prisons held activists such as Mandela and Sobukwe and scores of ordinary Black South Africans jailed under the pass laws. Eye's reviewer, who judged Walker's efforts sincere, warned that anyone expecting Black design in i-jusi would find 'very little of it'. Credit and pay the makers whose lettering and craft you quote, commission them where you can, and do not reduce township design to a 'gritty African' texture for a brand with no stake in those streets. The comics issues featured Bitterkomix co-founder Anton Kannemeyer, criticised for 'offensive, racist imagery' in satires such as Pappa in Afrika, which recasts Hergé's Tintin as a white African; do not generate racial caricature outside that authorship and context. Son of Sam was commissioned for the Court's exclusive use.

05

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