Stylogeny combining CalArts Style × Rubber-Hose Revival

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Style combination · Contrasts

CalArts Style × Rubber-Hose Revival

Inkier, pie-eyed, nostalgic 1930s mascot drawing against thin-limbed, flat-coloured, contemporary character design.

From the research on CalArts Style (Rounded Cartoon Character Design)

Mix them and make something CalArts Style Rubber-Hose Revival

Yay!CalArts Style × Rubber-Hose Revival
A sample layout drawn from the recipe: shapes from CalArts Style, their arrangement from Rubber-Hose Revival, the finish from Rubber-Hose Revival. Not a real work, and not an image of either style.

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What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

CalArts Style (Rounded Cartoon Character Design) Rubber-Hose Revival (Cartoon Mascot Graphics)

Type from Rubber-Hose Revival
Colour from CalArts Style
Form from CalArts Style
Composition from Rubber-Hose Revival
Surface from Rubber-Hose Revival

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Rubber-Hose Revival

Yay!

Londrina Solid, standing in for Hand-lettered titles in the manner of early-1930s cartoon title cards: bouncy, swelling capitals drawn to match the character

Text · CalArts Style

A pejorative, disputed label for the rounded character design of 2010s American TV animation: big heads, dot or sliver eyes, thin limbs, soft uniform outlines and flat candy colours. Renzetti calls it meaningless name-calling; Muto calls it oversimplifying and vague. It lumps very different shows together and is partly a fan-culture proxy. Visual traits are an editorial synthesis, not from the cited article.

Nunito; CalArts Style used Hand-drawn show-title lettering and Rounded sans-serifs

03

The colours

The ground and leading colours come from CalArts Style, with a counter-accent from Rubber-Hose Revival. The ink reads on the ground at 4.5:1 or more.

CalArts Style (Rounded Cartoon Character Design) Rubber-Hose Revival (Cartoon Mascot Graphics)

  • #fdf3e1 ground · 36%
  • #2b2a3a ink · 14%
  • #ffd35c accent · 18%
  • #d7352b accent · 14%
  • #7aa7f0 accent · 10%
  • #6fd3c4 accent · 8%

As CSS

:root {
  --ground: #fdf3e1;
  --ink: #2b2a3a;
  --accent-1: #ffd35c;
  --accent-2: #d7352b;
  --accent-3: #7aa7f0;
  --accent-4: #6fd3c4;
  --font-display: "Londrina Solid", cursive;
  --font-text: "Nunito", sans-serif;
}

Use it with care

Rubber-Hose Revival (Cartoon Mascot Graphics): The early cartoon look this revives is entangled with blackface minstrelsy: several sources trace the black bodies, white gloves and large white eyes of Mickey Mouse and his peers to minstrel caricature, and many 1930s shorts carried explicit racial caricature. Borrow the elastic limbs, round construction and outline, not the minstrel face; never give a character exaggerated lips, dialect or skin colour as an ethnic marker. The characters themselves (Cuphead, Bendy, Mickey, Felix, Oswald, Betty Boop) are still trademarked or copyrighted: invent your own mascot and never ask an image model for a named character or studio hand.

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