Stylogeny combining Atelier Populaire × Cuban Revolutionary Poster

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Style combination · Contrasts

Atelier Populaire × Cuban Revolutionary Poster

Same decade, opposite means: ICAIC's silkscreened film posters and OSPAAAL's mostly offset solidarity posters were polished, many-coloured and made to last, while the Atelier's one anonymous ink was pulled overnight for the next morning's wall; decide which of the two the brief needs.

From the research on Atelier Populaire (May '68 Screenprint Poster)

Mix them and make something Atelier Populaire Cuban Revolutionary Poster

RISEAtelier Populaire × Cuban Revolutionary
A sample layout drawn from the recipe: shapes from Cuban Revolutionary Poster, their arrangement from Atelier Populaire, the finish from Atelier Populaire. Not a real work, and not an image of either style.

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What each style brings

Each part of the design comes from the style with the stronger say in it, and each style gives at least two.

Atelier Populaire (May '68 Screenprint Poster) Cuban Revolutionary Poster (OSPAAAL & ICAIC)

Type from Atelier Populaire
Colour from Cuban Revolutionary Poster

Atelier Populaire avoids full polychrome: this is where the two pull against each other, which is the point of the contrast.

Form from Cuban Revolutionary Poster
Composition from Atelier Populaire
Surface from Atelier Populaire

02

The type

Open fonts standing in for each style’s own type, which is often hand-drawn or commercial.

Display · Atelier Populaire

Rise

Permanent Marker; Atelier Populaire used Brushed letters, left open on the silk while gum arabic is painted around them to block the screen, so the edges stay ragged and uneven and Wall-slogan handwriting of May '68, lifted from graffiti and marches

Text · Cuban Revolutionary Poster

The poster culture of revolutionary Cuba, produced for the film institute ICAIC and the solidarity organisation OSPAAAL. With no commercial advertising and scarce materials, designers made bold silkscreen and offset posters that combined Pop and psychedelic colour, op-art pattern, flat silhouettes and single conceptual images, for cinema and for internationalist causes from Vietnam to Africa.

Archivo; Cuban Revolutionary Poster used Hand-cut silkscreen display lettering and Neo-grotesque sans captions repeated in Spanish, English, French and Arabic

03

The colours

The ground and leading colours come from Cuban Revolutionary Poster, with a counter-accent from Atelier Populaire. The ink reads on the ground at 4.5:1 or more.

Atelier Populaire (May '68 Screenprint Poster) Cuban Revolutionary Poster (OSPAAAL & ICAIC)

  • #f2ede0 ground · 36%
  • #1c1c1c ink · 14%
  • #f5b81c accent · 18%
  • #cf2027 accent · 14%
  • #23408e accent · 10%
  • #d6337a accent · 8%

As CSS

:root {
  --ground: #f2ede0;
  --ink: #1c1c1c;
  --accent-1: #f5b81c;
  --accent-2: #cf2027;
  --accent-3: #23408e;
  --accent-4: #d6337a;
  --font-display: "Permanent Marker", cursive;
  --font-text: "Archivo", sans-serif;
}

Use it with care

Atelier Populaire (May '68 Screenprint Poster): The posters were made anonymously and given away, and some equate the police or de Gaulle with the Nazis (the SS on a riot policeman's shield, popularly 'CRS SS'; Hitler holding a de Gaulle mask); do not attribute them to individual designers, sell pastiches as May '68 originals, or aim those Nazi comparisons at real people today without that history in view. 'Nous sommes tous des Juifs allemands' answered antisemitic attacks on Cohn-Bendit's origins (the far-right press smeared him as a Marxist German Jew, and Georges Marchais wrote in L'Humanité of 'the German anarchist'); do not reuse it, or the 'indésirables' poster, as a generic 'we are all X' template without that history.

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More combinations

With Atelier Populaire

All 14 combinations with Atelier Populaire

With Cuban Revolutionary Poster

All 20 combinations with Cuban Revolutionary Poster

Every style combination